JEWOOD

The exhibition "Memories Left Behind in Ink" focused on the artistic reinterpretation of traditional rubbed copies, blending historical relics with modern design. The aim was to allow visitors to experience the delicate and sophisticated nature of these ancient works through a contemporary lens, harmonizing tradition with modernity. The design strategy utilized illustrations of the rubbed copies, which not only highlighted their inherent elegance but also conveyed a renewed sense of beauty.

At the heart of the exhibition design was the use of black and white, the quintessential colors of rubbed copies. This color palette was chosen to emphasize the shape, detail, and texture of the artifacts while stripping away any distractions. The simplicity of black and white provided a clean, focused visual language that allowed the artifacts to speak for themselves, creating a striking contrast and enhancing the exhibition's theme of duality between the past and present.

Illustrations of the rubbed copies were the central visual elements, woven throughout the exhibition space. These illustrations, reminiscent of engraving techniques, were placed prominently on walls and other surfaces, magnifying the artistry of the relics and providing visitors with a closer, more intimate view of the traditional artwork. The design aimed to engage visitors with the intricate details and the cultural significance of the artifacts, while the use of black and white patterns on floors and ceilings added depth and dimension, enriching the experience.

Editorial design played a crucial role in maintaining consistency across all exhibition materials, including guides, posters, and banners. The minimalistic yet powerful black-and-white design created a refined visual effect that resonated with the exhibition’s core message. This consistent theme communicated the deep, timeless beauty of the rubbed copies in a modern context, allowing visitors to connect with the history and artistry on a more personal level.

The exhibition "Memories Left Behind in Ink" was designed to immerse visitors in the historical and artistic significance of traditional rubbed copies, inviting them to explore these ancient works through a modern, visual reimagining. The overall design successfully bridged the gap between the old and the new, delivering a compelling visual and cultural experience that highlighted the enduring relevance and timeless beauty of traditional art.


상호/대표자명 : 나인웍스 / 박재영 | 사업자등록번호 : 728-35-00866 | 
통신판매업 신고번호 : 2022-고양덕양구-0487
E : info@the9works.com / HP : www.the9works.com

HQ : 인천광역시 서구 원당대로 1039 태경타워 915,916호
BR : 서울시 강남구 논현로 80, 3층 368호